Survey sample for hard-to-reach audiences

Real respondents.
Hard-to-reach audiences.
Data you can defend.

We source and screen survey sample for B2B, professional and healthcare research — routing across a vetted network of supply partners and checking every respondent before they reach your survey.

~80
Supply partners
Scored and tiered against each other on every project
2021
Founded in Austin
Running our own routing, deduplication and screening platform
4
Methodologies
Online · phone · hybrid · qualitative
Audiences

The people who don’t sit in consumer panels.

Low-incidence, credentialed and screened populations are where survey fraud hides and where cheap sample breaks. It’s the work we’re built for.

01

Insurance & benefits

Independent agents, brokers, plan sponsors, benefits managers, actuaries.

02

Healthcare

Physicians and referring providers, health-plan members, patients in defined service areas.

03

Financial professionals

Financial advisors, institutional investors, plan participants and finance decision-makers.

04

Technical & trade specifiers

Design engineers, contractors, dealers, logistics and supply-chain directors.

05

Small-business owners

Owner-operators who answer a phone between jobs — not a survey site.

06

Public & academic

Statewide residents, students and defined study populations with documented methods.

How we screen

No panel to protect. Just clean data.

Every respondent passes through supplier scoring, our own StartZONE platform and an independent fraud layer before they reach your survey.

1

Supplier scoring

Each partner is measured against the other partners on the same project — same audience, same screener — and tiered on the results.

2

Cross-supplier deduplication

StartZONE deduplicates respondents across every supplier on a project, with IP address and machine-ID checks.

3

AI & behavioral fraud detection

A second, independent layer that flags bots and fabricated respondents before they count as completes.

Screening log
PassedDuplicateFraud
Illustrative example
R-1041
Passed
Unique across every supplier on the study. All checks clear.
R-1042
Duplicate
Same device already entered this study through a different supplier.
R-1043
Duplicate
IP address matches a respondent already in the study.
R-1044
Fraud
Flagged by AI and behavioral fraud detection.
R-1045
Passed
Unique across every supplier on the study. All checks clear.
R-1046
Fraud
Flagged by AI and behavioral fraud detection.
See every check ›
Every methodology

When the audience won’t answer an online panel, we call.

Online, phone, hybrid and qualitative — matched to the audience, not the other way around. Reach the specialists, owners and executives an online-only study can’t fill, under one bid and one project team.

Compare methodologies ›

Online

General population, easy screeners

Hybrid

Titles, quotas, multi-country

Phone

The lowest-incidence audiences

Qualitative

[Qual offering — e.g. recruiting for interviews and groups]

What clients say
“The data you were able to capture validated the anecdotal feedback we heard. It enabled the team to drive consensus and move forward with the research.”
ElevenMR client
“Thanks for the excellent fieldwork (as usual)!”
ElevenMR client
“We looked at the data, in particular the open ends, and it looks great!”
ElevenMR client
“I do want to thank the whole team for pushing so hard to get this done this quickly.”
ElevenMR client
Member of
ESOMAR Corporate member 2026 Insights Association company member MRS member 2026

Have a hard-to-reach audience? Send us the spec.

Audience, incidence, length and quotas. We’ll come back with feasibility and a bid.